Conference Schedule

3:00pm – 6:00pm

Registration

Executive Level

4:30pm – 5:30pm

Western Region Board Meeting

Ruby Room

6:00pm – 8:00pm

Welcome Reception Mixer

GSR Wine Reserve Bar

8:00am – 5:00pm

Registration

Executive Floor

8:30am – 10:15am

Breakfast + Welcome Reception

Sierra Room

9:00am – 9:30am

State of the AAF

Sierra Room

9:30pm – 10:15am

Keynote: Can You Solve People?

Sierra Room

10:30am – 11:15am

Emerging Talents – A Young Professional Panel

Cascade 2

10:30am – 11:15am

Workshop: Putting the “Agency” Back into the Agency

Shasta Room

10:30am – 11:15am

Boosting Club Morale – Getting the Recognition You Deserve

Cascade 1

11:30am – 1:00pm

Best of the West Media Awards

Sierra Room

1:30pm – 2:15pm

Panel: Advertising Trends for 2025

Shasta Room

1:30pm – 2:15pm

Engaging with the Mosaic Center: Elevate Your Chapter’s DEI Impact

Cascade 1

1:30pm – 2:15pm

From College to Career: The AAF Journey

Cascade 2

2:30pm – 3:15pm

Talk: Blood, Sweat and Branding: Why are so many creatives moody?

Shasta Room

2:30pm – 3:15pm

Chart Your Course in Advertising with Mosaic University

Cascade 1

2:30pm – 3:15pm

Peer Exchange Roundtable Session

Sierra Room

3:30pm – 4:30pm

District Meetings

Multiple

5:30pm – 7:30pm

AdWest Sip & Saunter!

Midtown District Reno

8:30am – 10:15am

Breakfast

Sierra Room

9:00am – 10:15am

Keynote: Creative Entrepreneurship: From Zero To A Million

Sierra Room

10:30am – 11:15am

Panel: AI in Advertising

Shasta Room

10:30am – 11:15am

Best Club Idea Competition

Cascade 1

11:30am – 1:00pm

Keynote: Setting a New Bar – Super Bowl LVIII in Las Vegas!

Sierra Room

1:30pm – 2:15pm

Student Portfolio Review Session

Cascade 2

1:30pm – 2:15pm

The American Advertising Awards Unplugged: A Casual Chat

Shasta Room

1:30pm – 2:15pm

Leading with Resilience: Thriving in Times of Uncertainty

Cascade 1

2:30pm – 3:15pm

Why Accessibility Shouldn’t Be a Scary Word

Shasta Room

2:30pm – 3:15pm

Collegiate Advertising Council: Adding Value to your Student Chapter

Cascade 2

2:30pm – 3:15pm

Demystifying the Possibilities: Embracing Ad2 Chapters

Cascade 1

3:30pm – 4:45pm

Western Region Business Meeting

Sierra Room

4:45pm – 5:00pm

Final Remarks & Adjournment

Sierra Room

5:00pm – 12:00am

Explore Reno-Tahoe!

Reno-Tahoe Region