Oct. 2 – 4, 2025
Honolulu, Hawaii

About Adwest

LEADERSHIP IN PARADISE

Collaboration, Education & Impact

Join us for our annual AdWest conference, proudly presented by the AAF Western Region. For over 20 years, AdWest—formerly the Western Region Leadership Conference—has been the premier event for advertising professionals and AAF club leaders at every level.

From October 2-5, 2025, gather in beautiful Honolulu, Hawaii, for a dynamic and immersive experience designed to elevate your leadership skills, strengthen your club’s impact, and ignite your creativity.

Here’s what awaits you:

  • Keynote Speakers: Be inspired by industry innovators and thought leaders shaping the future of advertising and marketing.
  • Leadership Training: Gain actionable insights to grow your club, engage members, and foster collaboration within your organization.
  • Workshops: Participate in hands-on sessions tailored to enhance creativity, leadership skills, and strategic impact.
  • Networking Opportunities: Connect with fellow AAF officers, board members, and leaders to exchange ideas, share challenges, and forge valuable connections.

Whether you’re a club president, officer, or board member, AdWest 2025 is your opportunity to learn, grow, and lead with purpose.

Register Now

Speakers & Instructors

Speaker

Dawn Reeves

AAF Executive Vice President, Member Services & Programs

Speaker

Lauryn Gordines

Founder at The Pi Collection + Ellemsee Media

Speaker

Anna Covert

Amazon Best Selling Author “The Covert Code”

Speaker

Aaron F. Sala, PhD

President & CEO, Hawai’i Visitors and Convention Bureau

Speaker

Hilary Palanza

Senior Director of Marketing Hawaiian Airlines

Speaker

Kamea Hadar

Artist/Muralist & Head of Pow! Wow! Worldwide

Explore Honolulu

Get Registered

Don’t miss out on three days of amazing keynote speakers, workshops, professional development sessions, leadership training, and networking with advertisers from across the Western United States.

*Prices Increase on August 1st – Register today and Save!

Early Bird All-Access Pass

$275

For AAF Members. The registration includes access to the Thursday Welcome Reception, keynote speaker luncheons, Saturday Aloha Party & 2025 Best of the West Awards Dinner, all AAF leader programs, and all Professional Development workshops and talks.

Register Now

Professionals Pass

$300

For Non-AAF Members. Perfect for any aspiring Advertising professionals looking to expand your network. The registration includes access to the Thursday Welcome Reception, Friday and Saturday Keynote speaker luncheons, Saturday Aloha Party & 2025 Best of the West Awards Dinner, and your choice of any Professional Development and or AAF workshops and sessions.

Register Now

Students

$25

A Full Conference Pass (Friday & Saturday Only) is available for any college or High School student, but you must have a valid and current student ID to qualify. Meals are additional.

Register Now

Explore the Sessions

From special keynote sessions with industry legends to engaging breakout sessions, panels and workshops, we’re bringing value no matter where you are in your career or background.

See Workshops

What Awaits You

Networking Opportunities

We host three days for you to mingle with new friends and colleagues, all excited to fuel your creativity.

Learn and Stay Motivated with Workshops & Speakers

Get ready to enrich your skills and stay inspired through engaging hands-on workshops and speakers where practical learning meets enduring motivation.

Experience Honolulu

Step outside every evening to take in all that Hawaii has to offer, as well as the region. Things to do.

The Hotel

OUTRIGGER WAIKIKI PARADISE HOTEL

150 Kaʻiulani Ave, Honolulu, HI 96815

The Outrigger Waikiki Paradise Hotel, formerly OHANA Waikiki East, is a fully renovated hotel in Waikiki, blending modern design with Hawaiian cultural heritage. Located steps from Waikiki Beach, it features state-of-the-art facilities, including a remodeled pool and fitness center, and unique dining experiences1. The hotel is adorned with artwork by local artists, creating a vibrant and immersive atmosphere.

Discounted AAF/Adwest Rate – $ 179.00 per night

The group code is: 251002ADWE

Applicable dates are 10/01 – 10/04/25

Note: Other expenses and fees may apply.

https://adwest.aafwesternregion.org/2025/wp-content/uploads/sites/2/2025/03/outrigger-main.jpg https://adwest.aafwesternregion.org/2025/wp-content/uploads/sites/2/2025/03/outrigger-hotel-room.jpg

Gain valuable exposure for your brand and help us ensure the success of this event.

This conference brings together over 200 advertising professionals from 12 states. If you want to reach this audience – AdWest is the right place for it. We’re actively seeking sponsors!

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